
CRM Marketing Manager
Description
Are you an innovative, customer-focused PRO? At Mojam, we’re looking for a CRM Marketing Manager who’s ready to shake things up and revolutionize how we connect with our players! If you’re passionate about creating personalized customer journeys and driving retention, we want you on our team. Help us elevate our CRM strategies and build stronger relationships with our community 🚀
⚡️ What to Do
Manage and optimize the CRM platform to enhance customer engagement, segmentation, and personalization
Develop and implement a comprehensive CRM strategy, including email, web push, and on-site communications, to increase customer retention and engagement
Design and execute customer segmentation strategies to ensure relevant and targeted messaging to different customer segments
Utilize A/B testing to continuously improve CRM activities effectiveness
Monitor, analyze, and report on the performance of CRM initiatives, making data-driven recommendations for optimization and improvement
Collaborate with the Marketing, Product, and Analytics teams to align CRM activities with overall company goals and strategies
Control the production of all necessary materials
Stay up to date with the latest industry trends, best practices, and emerging technologies related to customer retention and CRM
🦸 Your Superpowers
2+ years of experience in CRM/ Retention/Email Marketing
Proficient in using CRM platforms and marketing automation tools
Detailed expertise in email, web push, and on-site communication retention strategies
Analytical and data-driven, with the ability to interpret customer data and make informed decisions on CRM initiatives
Strong copywriting skills, possessing the ability to produce engaging and persuasive content tailored to different customer segments
Exceptional communication and interpersonal skills, with the ability to collaborate effectively across departments
Results-oriented mindset with a focus on driving measurable improvements in customer retention metrics and CRM performance
Continuously seeking opportunities to innovate and improve retention strategies and CRM processes
Upper-intermediate (B2)
HTML and CSS proficiency
Being well-acquainted with the gaming industry, having a passion for video games (CS ideally) would be a substantial asset
🍪 Team Perks
PRO&BRO team you’ll love creating new gaming universes with
Totally remote work from wherever you grind
An equipment budget to upgrade your home office
Flexible schedule with no time trackers since we just focus on results
A performance-based bonus twice a year for every mojamer as a nod to our shared achievements
Wellness Bonus for the gym, yoga, dance, massage, therapy, or anything that keeps your energy up
Level up your skills with our internal knowledge-sharing project Yoda. We also cover training, certifications, English & Ukrainian classes
Days off and gifts for milestones of your choice (birthday, anniversary, baby arrival, or wedding)
JAM Activities: workations twice a year in different corners of the world, epic offline teambuilding events, CS2 and Dota tournaments, quizzes, lectures, and plenty of other hangouts for the team
Plus relocation support, a Maternity/Paternity Leave Policy, a referral bonus, and a whole bunch of other cool perks you can check out on our website
Ready to elevate CRM to new heights ? We’re excited to see your CV and hopefully welcome you aboard! Let’s add more jam together 🚀
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