
Lead CRM/Retention Manager
Description
We’re looking for a Lead CRM / Retention Manager to join our iGaming team and take ownership of CRM and retention strategy across the full player lifecycle.
You’ll be responsible for building and optimizing CRM processes that drive engagement, retention, and player value — from segmentation and personalized campaigns to automation, lifecycle management, and retention analytics.
This is a hands-on leadership role for someone who can combine strategy, data, and execution and turn player insights into measurable business results.
Soft skills:
Data-driven mindset
Quick thinking and strong problem-solving skills
Team player with strong collaboration skills
Ambitious and growth-oriented.
What do we offer:
Competitive salary based on experience and expertise
30 days of paid vacation, plus additional paid days off for Ukrainian national holidays
Flexible schedule and a strong work-life balance culture — we value results, not hours
Full remote work — work from anywhere you feel productive
No micromanagement — we trust our team and empower you to own your work
Transparent communication across all levels of the company
Referral program with bonuses for recommending great talent
Support during life challenges — we stand by our team when it matters most.
Apply now and let’s create something great together!
Requirements
2+ years of experience in iGaming
Hands-on experience with Customer.io is a must
Nice to have skills with Excel, Liquid and ability to write copy
Would be a plus knowledge of Figma, Bonus Calculation, Webhooks
English level - Upper-Intermediate (B2).
Responsibilities
Build and develop CRM and retention strategies for casino products
Develop player lifecycle campaigns: onboarding, retention, reactivation, churn prevention, loyalty
Create segmentation strategies and personalized communication flows
Analyze CRM performance metrics
Optimize communication funnels and player engagement strategies
Supervise Email Retention Specialist
Oversee CRM campaigns across Email, SMS, Push
Work with automation and trigger-based campaigns.
Nice to Have
Soft skills:
Data-driven mindset
Quick thinking and strong problem-solving skills
Team player with strong collaboration skills
Ambitious and growth-oriented.
Tech Stack
Industries
Benefits
Languages
Recruiter Screening
an initial conversation with our Recruiter to discuss your experience, motivation, and expectations.
Technical Interview
a deeper conversation with the Team Lead to discuss your expertise, experience, and approach to the role.
Offer
if there’s a mutual fit, we’ll move forward with an offer.