PPC Specialist - Campaign Manager (Performance Marketing)
Description
Requirements:
Minimum of 4 years of experience in PPC performance marketing.
Hands-on experience with both Google Ads and Meta Ads, including campaign setup, optimization, and strategic planning.
Experience in the eCommerce vertical, managing accounts with a minimum monthly ad spend of $200K.
Knowledge and practical experience working with AI tools, including Claude.
High level of spoken and written English.
Experience building and presenting client-facing presentations and performance reports.
Experience working with clients in the US market.
Role & Responsibilities:
Manage and execute paid media activities across 4-5 client accounts.
Launch, optimize, and scale campaigns across multiple platforms, primarily Meta Ads and Google Ads.
Monitor performance, analyze data, and identify growth opportunities.
Prepare client presentations, performance reports, and strategic recommendations.
Work closely with the PPC Team Leader, who will define the overall strategy and direction for each account.
Execute the agreed strategy, manage day-to-day campaign operations, and proactively identify opportunities for improvement.
Collaborate with creative, design, and account management teams to maximize performance across all channels.
Reporting Structure:
This role reports directly to the PPC Team Leader. The Team Leader will own the strategic direction of the accounts, while the Campaign Manager will be responsible for the day-to-day execution, optimization, and performance management of the campaigns.