AppLovin Media Buyer (Nutrameg)

We're seeking an AppLovin Media Buyer who knows how to drive user acquisition through high-performing AppLovin campaigns. If you thrive on making data driven decisions, testing and scaling winning creatives, and optimizing campaigns for maximum ROAS - we want to hear from you. 

In this role, you'll be responsible for launching and scaling AppLovin campaigns, analyzing performance metrics, identifying growth opportunities, and collaborating closely with top tier specialists, like, creative strategist, marketing technologist and many more to develop winning ad concepts and campaign setups that convert with high profitability. 

At Nutrameg, we’re passionate about nutrition and dedicated to creating high-quality products that empower individuals to lead healthier lives. Our team thrives on innovation, collaboration, and a commitment to excellence. Join us in our mission to transform health and wellness! 

• 2+ years of experience as a Media Buyer or User Acquisition Specialist working with AppLovin or other performance marketing platforms 

• Strong analytical mindset with the ability to make data-driven decisions quickly and independently 

• Experience collaborating with creative teams and understanding what makes ad creatives convert 

• Ability to work independently, communicate transparently, and take ownership of campaign performance 

• Previous experience in mobile apps, gaming, direct response, or aggressive performance marketing is considered a strong advantage 

• English proficiancy (B2 and higher)

• Plan, launch, and optimize AppLovin campaigns focused on profitable user acquisition and scaling worldwide markets (yes, even Mexico, Brazil, and USA) 

• Monitor campaign performance daily and improve results through bidding strategies, event optimization, audience signals, and creative testing 

• Work closely with creative teams to develop high-performing ad creatives that drive engagement and conversions 

• Analyze campaign data, ROAS metrics, retention, and cohort performance to identify scaling opportunities 

• Manage large advertising budgets while maintaining profitability targets 

• Optimize campaigns based on CPI, CPA, ROAS, retention, and LTV performance metrics 

• Identify and test new scaling opportunities, GEOs, funnels, and creative angles 

• Participate in regular brainstorming sessions focused on maximizing campaign performance and scaling success 

• Stay up to date with AppLovin platform updates, market trends, and industry best practices